Meet SA Woman Member, Kelly Hody.
Business/Organisation: Kelly Hody Mkt Etc
Job Role: Marketing Coach and Consultant
Tell us a bit about you.
With more than 15 years of hands-on marketing experience, I am passionate about simplifying the complexities of marketing for small business owners and volunteer-led organisations. In a world where marketing can seem like an overly complicated puzzle, I aim to stand as a beacon of simplicity and success, because I passionately believe that with the right guidance anyone can implement effective marketing tactics to achieve their business objectives.
I have an MBA specialising in Marketing, a Bachelor of Business (Business Management), a Diploma in Digital Marketing and a Certificate IV in Training and Assessment, and run my own business as a freelance marketing consultant.
Tell us a bit about your business:
One of the things I hear all the time from my clients and my students is that marketing is confusing and overwhelming. Running a small business or being involved in a volunteer-led organisation is hard enough when you’re trying to wear all the hats and juggle all the balls, and marketing can be a huge cause of stress. You may be feeling completely overwhelmed by the idea of developing a marketing strategy if you’re in that situation.
Please let me help you stop feeling overwhelmed and start feeling confident in your marketing decisions and activities.
* Visit my website to download my FREE guide to 5 simple no-cost and low-cost marketing tools and tactics to grow your small business or volunteer-led organisation.
* Join me at WEA Adult Learning in Adelaide to learn new marketing and business-related skills in a fun, friendly and relaxed face-to-face environment.
* Sign up to be notified when my online course launches and let me personally guide you through the process of developing a simple marketing strategy and putting it into action.
Having helped countless people with my face-to-face courses, I’m developing an online course so you can learn to confidently market your product, service or cause at a pace that suits you.
My online program will lead you through the process of developing and implementing a simple marketing strategy without getting lost in the maze of buzzwords and shiny new things.
This is not a course about using sophisticated marketing techniques. It’s about getting the fundamentals right so your marketing is efficient and effective and gets you solid results.
By the end of the course, you will have created a simple marketing strategy, and you will have a plan for putting it into action.
Perhaps more importantly, it will empower you to make informed decisions about which marketing activities are worthwhile and will provide an acceptable return on investment, based on your specific circumstances.
Whether you’re selling a product, a service, a message, or a cause, I’m here to help you learn how to market your small business or organisation with confidence.
Let’s get to know you a little more:
What has been a lesson you learnt in your career or business that has stayed with you?
There are two key learnings that were game changers for me in business.
👉 Learning to say no – not every person and opportunity is a good fit.
👉 Learning to charge what I’m worth – in the early days I was working for peanuts and quickly realised it wasn’t sustainable.
What is your favourite place in South Australia to visit?
I love the beach and I don’t visit nearly often enough!
Why is being part of SA Woman important to you?
The sense of connection in this community is wonderful and to find a truly supportive and non-judgmental environment is a true gift.
What is a quote or mantra you live by?
“We regret the things we don’t do more than the things we do” – Mark Twain
I have become comfortable with risk and taking leaps of faith, and this philosophy has been very liberating andled to some fantastic experiences and adventures,
What region of South Australia are you in?:
Adelaide North